Keynote Speakers

Ulf Hahnemann

Former CHRO at A.P. Møller Mærsk.



Trust in the Organization



Welcome to the first part of the Pre & Onboarding Summit 2021. We were joined by Ulf Hahnemann, the former CHRO at A.P. Møller Mærsk who discussed how a company with a -30 NPS (Net Promoter Score) achieved a +30 NPS in a timeframe of only five years. Part of Mærsk’s success was building trust.

“When you have trust in the organization, employees bring ideas and are enthusiastic. They would also feel that they are appreciated and feel that they fit in. This is why HR has so much impact and has an enormous influence on the success of the company”. The former CHRO at A.P. Møller Mærsk has more to say. Request his insights here. I will ask you quick 4 questions. It will only take 1:30 minutes of your time.


Ulf Hahnemann

Ulf Hahnemann

Former CHRO at A.P. Møller Mærsk


Ulf Hahnemann joined Mærsk as the Chief Human Resources Officer in August 2016 (until August 2021).

He has previously worked for Mars for over 20 years, where he contributed to making the organisation one of the World’s Best Workplaces.

We celebrated the

Pre & Onboarding Summit 2021

Some of the most popular companies from Scandinavia attended: Mærsk, Novo Nordisk, Ikea, Leo-Pharma, and Trelleborg, together with international brands as Allianz and Milestone Systems.

Ulf Hahnemann

It took place on the 3rd of September 2021.


That afternoon we took the main leap into the necessity, understanding and effect of good and employee-oriented Pre & Onboarding. We also invited some of Denmark’s sharpest HR professionals to present and answer your questions, reflections and comments. Among them, Ulf Hahnemann, former CHRO at A.P. Møller Mærsk, shared with us really insightfully thoughts and hacks.

Pre & Onboarding Insights

With trust, people can be themselves. It’s unbelievable what they can come bring of ideas, enthusiasm and problem solving, when they feel that they are appreciated.

—Ulf Hahnemann, Former CHRO at A.P. Moller Maersk.

Step into an awesome Employee Pre & Onboarding experience.


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